With extraordinary ingredients, functional formulas and a lasting commitment to ethical trade and sustainable biodiversity, African Botanics is the embodiment of our profound connection to South Africa. We believe in high-performance skincare that marries nature, research and technology in perfect harmony. Our enduring philosophy embraces wellness for skin, body and spirit in equal balance, while practicing an abiding respect for our earth.
With extraordinary ingredients, clean formulas and a lasting commitment to ethical trade and sustainable biodiversity, African Botanics is the embodiment of our profound connection to South Africa. We believe in high-performance skincare that marries nature, research and technology in perfect harmony. Our enduring philosophy embraces wellness for skin, body and spirit in equal balance, while practicing an abiding respect for our earth.
A Story that Begins in South Africa
African Botanics is made in the heart of South Africa, where the rich culture and scenic beauty inspires everything we do. Renowned for its biodiversity, the region is comprised of a staggering eight distinct biomes - from Savanna to Nama Karoo - simply unparalleled for its magnificent variety of flora and fauna.
Many of the botanicals native to South Africa have been used for thousands of years for their effective medicinal properties. These plants are so unique, they cannot be grown in any other climate. African Botanics products are inspired by the vast biodiversity of the landscape; our bespoke formulations are a celebration of these potent raw materials.
Prioritizing Our Local Partners
African Botanics is deeply committed to standing with the people and culture of South Africa in every facet of our organization. The ingredients we source are sustainably gathered and harvested in accordance with local law. We work with a small, independent network of individuals and support women-owned businesses wherever possible. Many raw ingredients are purchased directly from those who harvest them, eliminating middlemen, brokers and distributors. Our longtime sourcing partners choose to do business with African Botanics in large part because we make sure to pay a high premium for the ingredients they provide.
The core values of African Botanics are shaped by our close connection to South Africa and a staunchly anti-racist ethos. We implement company-wide diversity and ensure the inclusive representation reflective of these beliefs by highlighting South African talent. Any imagery you see on our website and social media accounts is produced and shot exclusively in South Africa and features local photographers, models and production crews.
Functional Formulas Shaped by Nature’s Most Powerful Botanicals
Our eco-focused vision goes beyond our promise to be clean and cruelty-free; it’s an intricate thread that perfectly winds through each stage of our products’ lifespans and forms the basis of our identity. It means being deeply connected to the natural ecosystems that inspire us and preserving them for future generations. It’s a personal and lasting relationship with our suppliers and producers. It’s the way in which we recognize and respect thousands of years of traditional South African phytochemistry and pharmacology.
At the root of this botanically powered principle is our commitment to only use sustainably and ethically harvested wild-grown and biodynamic ingredients. Our plant extracts, seed oils and rare minerals originate from every part of South Africa: the desert, the sea and the land. The harsh climatic conditions in which they grow produce the most potent and resilient plants in the world including Resurrection plant, Honeybush, Marula and many others. These wild-grown ingredients are free from pollution and pesticides and possess especially high levels of nutrients and antioxidants, having evolved in total harmony with their natural environment.
LEARN ABOUT OUR INGREDIENTS
Intelligent Plants Enhanced by Cutting-Edge Science
Our holistic formulating process allows us to combine the best of clean phyto-actives, lush textures and advanced chemistry to enhance performance and delivery. We begin with biological ingredients of natural origin, which hold especially high levels of antioxidants, natural peptides and omegas. Our ingredients are tested three times (for potency, stability and toxicology) over the course of the production process. To ensure they deliver the most noticeable results possible, we utilize advanced lab technology to maximize the potency of these actives. Our suppliers’ research-backed extraction and encapsulation methods are an essential step in delivering the rejuvenating results of our signature formulas.
Every active ingredient that we use meets a strict set of criteria: effective and clinically proven for compatibility with your skin. We adhere to the highest EU manufacturing standards, a strict set of guidelines that guarantees the safety and efficacy of our products. Our formulas have been calibrated to deliver the optimal concentration of potent nutrients, from botanical stem cells to collagen boosters. These anti-inflammatory, nourishing benefits are maximized without any traces of unnecessary fillers or potentially harmful ingredients.
Both on the ground in South Africa and across the world, we work with botanists and biochemists to meld traditional phytochemistry with molecular science. The results: Formulas that are extremely effective in preventative aging, cell regeneration, protection against environmental stressors and maintaining the skin’s equilibrium.
An Enduring Commitment to Sustainability
Ubuntu, the African experience of generosity in interconnectedness that allows us to be human, together. This quality is one we have believed in deeply from the beginning. Only by creating a network of direct relationships with local South African producers can we work toward a sustainable future - for generations to follow and enjoy.
We place a strong emphasis on ethical and sustainable harvesting and responsible sourcing by maintaining lasting relationships with reputable local producers. To this day, we remain loyal customers to these independent suppliers and artisans that we have known and trusted for years. African Botanics follows the principles of the Nagoya Protocol: “Fair and equitable sharing of benefits arising from the utilization of genetic resources, contributes to the conservation and sustainable use of biodiversity.”
Our carbon footprint initiatives include implementing recyclable packaging and working with reforestation programs.
South Africans, Craig and Julia Noik, developed an enduring appreciation for the beauty of nature and the age-old traditions of their homeland from a young age. As children, they learned that the plants of their environment had powerful antioxidant and anti-inflammatory properties, often applying them to skin wounds and sunburns to speed healing. They would continue to treasure these memories when they met in 1994 and subsequently moved to Los Angeles a few years later, choosing a city close to sunny beaches and mountains to remind them of their beloved original home.
Compelled by the innate connection they would always carry to this extraordinary place, the couple founded African Botanics in 2012. They knew firsthand that the region’s unique plants were where they wanted to begin. Julia’s experiments with many of these powerful botanicals had shown her that they could have a transformative effect on any skin type including her own, quickly solving every condition from dehydration to hormonal acne.
For both Craig and Julia, African Botanics represented more than a creative venture; each product evolved organically out of their lifelong experiences and memories. The brand was born out of a hope to preserve and promote South Africa’s biodiversity and share their love for the rich cultural heritage that shaped their lives.
From the familiar plants of their childhoods comes a collection of products that seamlessly blends the luxury of pure botanical extracts with the proven results of clinical actives. A line made from start to finish in South Africa, giving it a rich sensorial experience and a special story to tell. African Botanics represents the couple’s desire to share a piece of their homeland, a bridge back home that they hope will positively impact others the way it has always impacted them.
Thoughtfully formulated in a ISO 9001 GMP certified scientific lab with care for quality, potency, purity, effectiveness and safety.
Free from silicones, mineral oil, petrolatum, paraffin, parabens, phthalates, synthetic fragrances and dyes, genetically modified ingredients (GMO), animal derived ingredients, PEGs and SLSs.
Our products are not tested on animals. African Botanics is a cruelty-free and vegan friendly brand.
We formulate with especially high concentrations of bioactive and science-backed ingredients, which are proven to increase cellular renewal and the regeneration of healthy skin.
Discover the benefits of intelligent nutrients, phytoactives, high-potency active ingredients and technologically advanced delivery methods, which optimize skin health for immediate and sustained visible improvements.